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Communication Starts with EMPATHY!
The adage “Perception is Reality” provides a critical cornerstone to communication success. Too often we rush to share our idea without pausing to consider the point of view of our audience. Here’s a…
Take an Triangular Approach to Message Prep
Every time we talk to someone we have an implicit or explicit expectation of action or outcome. Consider … You tell your team you appreciate their efforts. You are rewarding past behavior and…
Rethinking Communications’ Role in Key Business Challenges
Communication is THE linchpin to solving every other business challenge.Think about it, what business challenge can be solved without clear, compelling communications?If you can’t express your idea, your brand, your vision on the…
When what you have to say is important!
Cinneas.